Fiat just showed its 500X Crossover SUV and created an ad to show just what it wants its 500X to be.
Based on the 500, the 500X is essentially a more rugged, more off-road orientated, manifestation of the standard 500.
In the ad, an elderly couple is about to, uh uhm, get it on, when the man, probably out of excitement, throws his little blue pill out the window. Needless to say, the little blue pill goes on quite a journey until it finally…
Well, just watch the Fiat 500X Crossover SUV ad to see what happens.